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Providing you with Sustainability

Providing you with Sustainability

Welcome to Victoria’s Attic, where sustainability isn't just a buzzword, it's a way of life. We're passionate about curating a collection of brands that share our commitment to eco-consciousness at every step of the process, from material selection to production and delivery.

In a world where fast fashion often reigns supreme, we believe it's more important than ever to prioritize quality over quantity. Did you know that the fashion industry accounts for a staggering 10% of the world's carbon emissions? That's why we're proud to offer a selection of premium brands that prioritize sustainability without sacrificing style.

Sure, you might find that our products come with a slightly higher price tag, but when you invest in quality, you're investing in so much more than just a piece of clothing. Premium brands offer longevity, both for you and for the planet. With durable fabrics and timeless designs, our products are built to last, reducing waste and minimizing our environmental impact.

So, the next time you're shopping for that perfect piece to add to your wardrobe, consider the bigger picture. By choosing quality over quantity, you're not just investing in yourself – you're investing in a better, more sustainable future for all.


Let’s talk about some of our brands:


Paper Label 

One of our top picks in loungewear, this fantastic Canadian brand embodies everything we love about sustainable fashion – eco-friendly fabrics, stylish designs, and unbeatable comfort (seriously, their fabrics are like a dream!).

Paper Label is all about creating timeless basics that stand the test of time, ensuring you get the most out of every piece. With their commitment to quality, you can say goodbye to pesky pilling and hello to a wardrobe that lasts. Plus, they opt for neutral colors, not only for their chic simplicity but also to minimize the use of harsh clothing dyes, making them a win-win for both you and the planet.

“At PAPER LABEL we focus on fabrics that are not only beautiful but also sustainable. Textiles impact the environment in a number of different ways, so we think about the impact as a whole and try to choose fabrics that have the least negative effect on the earth. We consider water and pesticide usage during fiber growth, renewability of resources, energy and chemicals used during processing, disposal techniques, care requirements, fabric longevity, and biodegradability.  
When it comes to caring for our earth, we acknowledge that the clothing industry is indeed a top contributor to plastic pollution, waste, and emissions. While we can’t change an entire industry, we will be moving toward a better future for fashion by designing with sustainable fabrics and reducing our waste. From supply chains to the way we run the office and whom we partner with, we promote sustainability where we can.”

Paper Label holds many certifications verifying their extensive work towards a sustainable fashion industry: Learn More



Van de Velde

“We love the body you're in and the planet you're on”

As the proud parent company of cherished brands like Prima Donna and Marie Jo, Van de Velde spares no effort in their quest for excellence.

At Van de Velde, quality begins with the selection of materials. From organic cotton to innovative recycled fabrics, every choice is made with sustainability & longevity in mind. But their commitment doesn't stop there – it's woven into every aspect of their production process.

Energy-efficient practices, water conservation initiatives, and waste reduction strategies are just a few of the ways Van de Velde is leading the charge towards a greener future. Take their unique fabric cutting technique, for example – not only does it minimize waste, but it also results in one-of-a-kind lingerie pieces, each with its own distinct print.

Van de Velde constantly pushes the boundaries, exploring new technologies and practices to further enhance their sustainability efforts. By staying ahead of the curve, they're setting a new standard for eco-friendly innovation in the lingerie industry.

But for Van de Velde, sustainability isn't just a trend – it's a way of life. Their unwavering commitment to environmental responsibility shines through in every high-quality lingerie piece they create. It's more than just lingerie – it's a statement of values, a testament to their dedication to making the world a better place, one beautiful garment at a time.

Van de Velde uses many unique techniques to remain sustainable: Learn More

 

Empreinte

Step into the world of Empreinte, where luxury lingerie isn't just a product, it's a meticulously crafted masterpiece. Each piece exudes elegance and value, representing a careful consideration of both design and material. 

Empreinte crafts lingerie meant to stand the test of time. By selecting premium fabrics and prioritizing durability, they ensure that each piece surpasses the lifespan of typical garments. Empreinte lace and fabric uses less elasticity compared to other brands, providing superior support and longevity. This commitment to lasting quality not only reduces the cycle of fast fashion but also minimizes their environmental impact,

“Far from fast-fashion, Empreinte creations are mastered and exclusively integrate high-performance, European materials, illustrating the brand's innovative craftsmanship.
We have always been committed to a more respectful and more sober approach to our business. Supply, reuse, production, transmission: every day, we use all leverage possible to ensure we make a positive impact on our economic, social and environmental ecosystem. We are convinced that it is these concrete, daily actions that enable us to make a difference and contribute to sustainable development together.” 


Wacoal

Wacoal believes that creating products women love to wear goes hand in hand with minimizing waste and reducing their environmental impact.

Their solution-driven bras and panties aren't just about style and comfort; they're designed to meet real needs in the market and in women's wardrobes. Crafted to a high standard of fit and comfort, their pieces are built to last, reducing the need for frequent replacements and ultimately lessening the burden on our planet.

In 2021, Wacoal proudly joined the Sustainable Apparel Coalition (SAC), aligning themselves with an organization dedicated to driving positive change throughout the value chain. They are committed to measuring and improving their environmental and social responsibility.

Wacoal is also taking concrete steps to reduce their carbon footprint on a global scale. By manufacturing products closer to their customers, they’re cutting down on fuel emissions and transportation time. they’re also investing in renewable energy, with solar panels powering our facilities, and embracing energy-efficient practices like LED lighting and smart sensors.

And it's not just about what happens behind the scenes; sustainability is ingrained in every aspect of operations. From offices to warehouses, Wacoal is implementing paper and plastic reduction programs. This is just the beginning of their journey toward a more sustainable future while providing women with the intimates they love.

 

 

Step into our world, where environmental consciousness reigns supreme among the brands we proudly carry. We're thrilled to offer a diverse selection, with the majority boasting eco-friendly credentials and utilizing recycled fabrics in their creations.

But it's not just about sustainability; it's also about quality. We prioritize products that are built to last, reducing the impact of fast fashion and ensuring you'll cherish them for years to come.

And our commitment to the planet doesn't stop there. In our stores, we're actively engaged in sustainable practices, from meticulously organizing recycling efforts for plastics, paper, and cardboard to embracing eco-friendly initiatives that make a meaningful difference.

Join us in celebrating fashion that not only looks good but also does good for our planet.

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Tara Dreger: Igniting Arts and Culture in the Peace Region

Tara Dreger: Igniting Arts and Culture in the Peace Region

Tara Dreger embodies the spirit of community and empowerment, her support touching the lives of residents and businesses alike. Whether lending a helping hand or championing local causes, Tara's presence is felt in every corner of the Peace Country.

Tara’s journey is deeply rooted in family ties and a profound love for her home, "My roots run deep in the Peace Country and are generational," Tara shares, "Both my parents and their parents before worked in various industries throughout the Peace Region and contributed to the community in a variety of different ways. I’m very proud to call the Peace Region my home." Tara continues, "My biggest inspiration to become involved in my community started with my parents," she reflects. "Once I became a mom, that also fueled the fire for me to get involved and volunteer for various things my kids were involved with." She finds further inspiration in the women who paved the way before her, particularly her mother, whose strength and resilience serve as a guiding light in Tara's own journey.

It's this profound connection to her roots that serves as the cornerstone of Tara's commitment to her community. Inspired by the altruism of her parents and fueled by a desire to instill positive change, Tara embarked on a journey of community involvement that has left a beautiful mark on the region.

Tara has set forth tireless efforts instrumental in planning weekends at the Grande Prairie Stompede filled with state-of-the-art cultural events and world-class entertainment. But her impact extends far beyond event coordination; Tara's boundless enthusiasm and unwavering support have encouraged local artisans to showcase their talents, breathing life into the cultural tapestry of our community.

As an artisan herself, Tara has always had an admiration and respect for others who share their creativity with the region, which eventually ignited her spark to create a larger stage for its presence:

“I personally enjoy making jewelry and creating different items, most of which have a ‘western flair’ to them. Although I don’t do a lot of markets anymore I typically take part in the Teepee Creek Cowboy Christmas as well as the odd pop up shop. I like to think that what small amount of creativity I have I inherited from my mom who is very creative. She’s spent years knitting, crocheting, doing cross stitch, sewing, baking and many other things. 
In 2016 and 2017 I had been reaching out to many different women who were artisans, creators and small business owners to have pop up markets. I thought it was a great way to offer a wide variety of wares to people who were interested in supporting local artisans and small businesses. Collectively as a group we would all throw in just enough to cover the cost of the space and have some fun and hopefully make a few dollars. 
Along the way I quickly discovered that the Peace Region is filled with an astounding number of artists and artisans that many people are unaware of. We have so much to offer and my hope is that everyone becomes aware of it. 
I’ve always loved the Grande Prairie Stompede, and I am a huge supporter of maintaining our western heritage and the way of life. Many people are unaware that my dad was the first president of the Grande Prairie Stompede Association, as well he had a 50 year career in thoroughbred chuckwagon racing. I grew up a “chuckwagon kid“ as many would call it, and that was a very interesting and wonderful way to grow up in my opinion. Many of the places that my dad raced at had fantastic exhibitions and markets with artists, artisans, handmade wares, along with live music sometimes, and my mom never hesitated to take myself and my siblings to explore and experience these events. 
Early 2018 I met with two directors on the  Grande Prairie Stompede board (Cheryl Kimble and Dave Anderson) and proposed an idea that I had in hopes of making a new and exciting addition to the Stompede. I proposed the idea that I would organize an artisan market and an art competition. My thought process behind the idea was that there should be something for everyone should they attend the GP Stompede, and I wanted to bring exposure to all the incredible talent we have in our amazing Peace Region. With the help of a wonderful group of people believing in me I was able to organize the event and work as a volunteer at Stompede 2018. In October of 2018 I became the director of the Arts & Cultural Expo on the GP Stompede board, as the Stompede has always been such a big part of my family’s life this makes me very proud. 
The Arts & Cultural Expo has grown leaps and bounds since then and is now an integral part of the show.”

In crafting the Art Expo, Tara has fostered a nurturing space where individuals from all walks of life feel embraced and empowered to share their passions and creative endeavors. 

Tara’s involvement has only grown since then, now finding passion in the Unbridled Program in partnership with the Peace Area Riding for the Disabled Society (PARDS) and Grande Prairie Stompede:

Being a director on the Grande Prairie Stompede board brought me an amazing opportunity to work alongside my fellow directors with PARDS to create a much needed charitable program that is profoundly important for the children and youth in our community. It’s the first time PARDS has partnered with another organization to create a unique program separate from the amazing things that they offer to the Peace Region already. In the Fall of 2022 I met with Chair, Tyla Savard, and Executive Director, Jennifer Douglas, to discuss Stompede and PARDS collaborating to create this new program. After much discussion back and forth the GP Stompede board and PARDS formed a contractual agreement and the Unbridled program was born. 
The Stompede board works tirelessly to raise funds specifically for the Unbridled Program.The GP Stompede started fundraising for the Unbridled Program in April of 2023 at the Stompede WPCA Tarp Auction & Gala Fundraiser. I am incredibly proud to be a small part of this amazing new program that will help the children and youth in our community with all and any challenges related to mental health. 
A bit about the Unbridled Program: 
Being subjected to something traumatic can have a profound effect on your life. It changes the way you think, feel, and experience life daily. Experiencing abuse in any of its devastating forms, being involved in an accident such as a car wreck or house fire, suffering the violent or sudden loss of someone you love, or being exposed to high-stress situations or environments regularly can all result in trauma. Unbridled brings the expertise of a Mental Health Professional (Registered Psychologist) together with a strong, confident horse to support youth in processing and navigating through lived trauma, becoming more confident, empowered, and resilient. Unbridled was launched in Fall 2023, and is proud to have 8 active participants as of January 2024. This program and partnership is unique within Northern Alberta; both organizations are proud to be a driver behind this extraordinary, non-traditional mental health support for the incredible youth within our community.”

Tara's dedication to making a difference shines brightly through her involvement in the Arts & Cultural Expo and the Unbridled Program. These initiatives are not just projects; they are catalysts for lasting change, touching the lives of countless individuals, including a significant number of youth, with impacts that will resonate for years to come.

Tara has also made contributions to organizations that lie close to the heart of Grande Prairie such as Odyssey House, Suicide Prevention, Tiny Hands of Hope, The Children’s Memorial Garden, Stars, Big Hearts For Big Kids, The Teepee Creek Stampede, and many others. 

As Tara continues to champion causes close to her, she imparts invaluable wisdom to aspiring changemakers. Her advice is simple yet profound: "Go the extra mile. Learn from remarkable women who came before you and be open-minded while listening to those who follow in your footsteps."

In Tara Dreger, we find not just a community leader, but a testament to the transformative power of one individual's commitment to making a difference. As we celebrate her legacy as part of the '30 Women for 30 Years' campaign, Tara leaves us with a quote by Ralph Waldo Emerson, “Do not go where the path may lead; go instead where there is no path and leave a trail.”

 

Links:

Grande Prairie Stompede Arts & Cultural Expo

Peace Area Riding for the Disabled Society

Unbridled Program

 

To learn more about 30 Women for 30 Years or to nominate a woman who you think has made a positive impact on the Peace Region, click here

 

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Introducing Bethe Goldie: Promoting Connection and Wellness in the Peace Region

Introducing Bethe Goldie: Promoting Connection and Wellness in the Peace Region

Bethe Goldie's journey in Grande Prairie began in 1975 when she and her husband joined the faculty of Grande Prairie Regional College, with Bethe assuming the role of Physical Education Instructor. Immersed in the city's charm and embraced by its warm-hearted inhabitants, Bethe recalls the overwhelming support they received upon their arrival—a testament to the collaborative spirit ingrained in the region. As they settled into their new home, they raised their two children amidst a community that Bethe describes as enriching their lives with a “wealth of knowledge and skills”.

While Bethe dedicated much of her career to teaching at GPRC, her involvement extended beyond the classroom. She became a staunch advocate for wellness, fitness, and education, serving as both a leader and cheerleader for various groups, clubs, events, and organizations within the community.

Bethe's journey towards community involvement and positive impact was sparked by her upbringing and passion for sports and physical activity. Raised in a family that valued contributing to the community, she internalized the ethos of giving back from an early age. "The skills that I can offer to help others as they have helped me are very important to share," Bethe explains. For her, it's all about the simple yet powerful question, "What can I do to help you?" This philosophy highlights her commitment to leveraging her skills and experiences to uplift others.

Reflecting on her journey, Bethe emphasizes the profound impact of small acts of kindness and involvement. Her innate drive to effect change has been a guiding force throughout her life, propelling her to contribute meaningfully to her community.

Since her arrival in Grande Prairie, Bethe has played a pivotal role in building and nurturing various community initiatives. Her involvement with the Grande Prairie Gymniks Gymnastics Club as the Head Coach played a pivotal role in establishing the club as a cornerstone of youth development in the region. Additionally, Bethe's contributions to the inaugural years of Cygnet Playschool contributed to the growth of early childhood education in Grande Prairie. As her children grew older, Bethe continued to coach them in various sports, instilling in them, and their peers, the values of teamwork and perseverance.

Bethe's leadership extends to her involvement in organizing and chairing numerous large-scale events hosted by Grande Prairie, including the 1980 Alberta Winter Games Artistic Gymnastics, the 1994 Western Canadian Gymnastics Championships, and the 1995 Canada Winter Games Artistic Gymnastics. In addition, she has taken up various roles in 6 national championships hosted by GPRC, particularly in volleyball, as the 2010 Arctic Winter Games Care and Comfort Co-Chair and the 2024 Alberta Winter Games Ambassador.

Throughout the last decade, Bethe has shifted her focus to activities for seniors and older adults, leading initiatives such as "Studio 50 Adults GP" and managing Generations Readers Theatre GP.

Studio 50 Adult is a vibrant community initiative led by Bethe, catering to adults aged 50 and above in Grande Prairie, the County of Grande Prairie, and the MD of Greenview in Alberta. The group aims to create an inclusive space where older adults can engage in a variety of activities and connect with like-minded individuals. Recognizing the importance of social engagement and physical activity for seniors, Studio 50 Adult provides a platform for non-profits and community organizations to share activities tailored to the interests and needs of older adults. From fitness classes to cultural events, the group offers a diverse range of opportunities for members to participate in, fostering cross-generational connections and promoting overall well-being.

Under the umbrella of Studio 50 Adults Grande Prairie is Generations Readers Theatre GP, a volunteer project that brings the joy of storytelling and performance to various community settings. Also led by Bethe, the group organizes engaging presentations for audiences at seniors' lodges, adult day programs, schools, and more. Through their lively and enriching presentations, the group fosters a sense of community and celebrates the power of storytelling across generations.

Moreover, Bethe's longstanding involvement with the Centre for Creative Arts as a board member showcases her commitment to supporting artistic expression and cultural enrichment in Grande Prairie. Additionally, Bethe remains involved in further community building and aid being a member of the Rotary Club for the past three years.

Her multifaceted contributions reflect her commitment and passion to making the Peace Region a vibrant, healthy, and inclusive community for all. Bethe’s genuine kindness, passion, and role as a leader and cheerleader resonate deeply within the community. As one nominator aptly puts it, Bethe embodies the essence of goodness and purity—a testament to the positive energy she brings to every room she enters. It's this remarkable spirit that deserves recognition and celebration.

Reflecting on her own journey, Bethe explains "I've always believed that small acts of kindness and involvement can make a big difference in people's lives. It's about being there for each other and lifting each other up." For aspiring changemakers, Bethe advocates for active involvement and a willingness to share one's skills and abilities to uplift those around them. She encourages individuals to approach challenges with a sense of optimism and a readiness to lend a helping hand.

Bethe shares, "I've seen firsthand the impact that even the smallest gestures of kindness can have on someone's day. It's about making connections and showing compassion in everything we do."

As a Woman of Impact in the 30 Women for 30 Years campaign, Bethe's advice to women resonates deeply. She encourages women to embrace their passions, cultivate a sense of community, and never underestimate the power of their voices and actions. Bethe emphasizes the importance of supporting one another and fostering environments where everyone feels valued and empowered to contribute - In Bethe's words, "Together, we can achieve remarkable things. It's about lifting each other up and creating a world where everyone has the opportunity to thrive." As Bethe continues to champion causes close to her heart, her legacy serves as a positive inspiration for generations to come.



Links: 

Studio 50 Adults GP

Generations Readers Theatre GP

 


To learn more about 30 Women for 30 years or to nominate a women who you think has made an impact in the region, click here.

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Laura LaValley: Cultivating Community and Embracing Legacy in the Peace Region

Laura LaValley: Cultivating Community and Embracing Legacy in the Peace Region

Laura LaValley's journey in the Peace Country is deeply woven into the fabric of its history and community. Born in Grande Prairie and raised on a grain farm in DeBolt, Laura's upbringing reflects the resilience and pioneering spirit synonymous with the region.

Reflecting on her family's legacy, Laura speaks proudly of her family's contributions to the Peace Country's development. Her paternal grandmother, Winnie Moore (nee DeBolt), was a trailblazer who journeyed across the Edson Trail in 1920, settling in what would become the hamlet named after her family, DeBolt. On her maternal side, Laura's great-grandfather, JB Oliver, was one of the first settlers, playing a pivotal role in establishing Grande Prairie through ventures like Oliver's Furniture and Oliver's Funeral Home, which still serves the community today.

From an early age, Laura found herself naturally drawn to community involvement and service. She witnessed roles ranging from answering calls on the fire phone in her parents home to organizing fundraisers and community events. Inspired by the camaraderie, respect, and shared purpose of these experiences, Laura learned that meaningful change begins with individuals willing to roll up their sleeves and contribute. "If you want to see good things happen," she reflects, "you must be willing to do your part."

Reflecting on her journey, Laura draws inspiration from her grandmother, Joan Little. Despite facing immense physical pain, Joan possessed an extraordinary gift for making everyone feel valued and loved. Her ability to cultivate hope through acts of kindness serves as a guiding light for Laura, fueling further passion for community engagement and service.

Laura has actively engaged in a diverse range of volunteer and leadership endeavors throughout the region, each fueled by her passion for creating tangible and meaningful change. Here are some of her notable contributions:

  • Bezanson Recreational Society: Instrumental in founding the organization (previously Bezanson Volunteer Fire Department Society), Laura has been a driving force behind providing recreational facilities and programming for the community since 2003.
  • Medical Co-Response Program: Serving as the Medical Co-Response Unit Chief/Lieutenant from 2009 to 2018, Laura pioneered the creation of a medical co-response program for the Bezanson community. Her leadership significantly reduced emergency response times, providing crucial pre-hospital care for the injured and sick.
  • Support for 4H Programs: Since 2009, Laura has actively supported local 4H programs through public speaking, judging, and hosting club activities, recognizing the importance of nurturing youth in agriculture.
  • Regional EMS Foundation: As Executive Director from 2010 to 2015, Laura led initiatives to install AEDs in schools and workplaces and conducted a successful capital campaign for a mobile human patient simulator, enhancing practitioner training across the North Zone.
  • QEII Hospital Foundation: Serving as Senior Development Manager from 2015 to 2016, Laura contributed to the early stages of the Key to Care capital campaign, supporting the construction of a new hospital in the region.
  • Capital Campaign Manager, Bezanson Ag. Society: From 2016 to 2018, Laura managed a $4.6 million capital campaign for the Bezanson Ag. Society, resulting in the construction of a 16,000 square foot expansion on a regional recreation center, fostering community engagement and vitality.
  • Community Skating Rink: In 2018, Laura fundraised for the implementation of a 3-phase construction project for an outdoor skating rink, providing a cherished recreational space for youth and families in the community.
  • Grande Prairie Public School Division Education Foundation: As Executive Director from 2016 to 2020, Laura collaborated with the community to address gaps in education across 18 public schools, ensuring all students had access to necessary resources and opportunities for success.
  • 2024 Alberta Winter Games Society: Serving as Director of Protocol/Executive Committee from 2021 to 2024, Laura played a key role in organizing and managing various aspects of the Games, showcasing the region's hospitality and organizational prowess.
  • Northwestern Alberta Foundation: Since 2020, Laura has served as CEO, leading efforts to connect donors with impactful causes, manage community grants, and foster social innovation across the vast region, supporting community organizations through board development.
  • Grande Prairie and District Chamber of Commerce: Currently serving as Director, Laura represents the business community and leverages her non-profit leadership experience to strengthen the local economy through collaboration and collective effort.

Laura reflects on several memorable and rewarding experiences stemming from her community involvement. "I was incredibly honored to work on the Bezanson Community Centre expansion," she shares. "It was rewarding to see my kids and their teammates play in that center, and the community enjoyed so many great functions there. It truly is the hub of Bezanson and is what will keep our small community thriving."

Transitioning to her role as CEO at the Northwestern Alberta Foundation (NAF) in April 2020 presented unique challenges, particularly amidst the onset of the pandemic. Laura recalls, "I couldn’t receive much training or even be in the same room as my new team." Despite facing unprecedented circumstances and the constraints of remote work, Laura and her team swiftly mobilized to distribute over a million dollars in federal support to vulnerable populations across the region. "We had to get committed and establish our new teamwork so quickly, as the needs were substantial," she explains. "This was one of the hardest times in my life, but I am so proud of being able to lean on my experience, trusted teammates, and good instincts to do this important work." Despite the daunting nature of the task, Laura's experience, alongside her team's dedication and instincts, guided them through the process. This period, while undoubtedly challenging, stands as a testament to the resilience and efficacy of NAF's efforts. Laura finds immense satisfaction in knowing that their work made a true difference in communities' lives, a sentiment echoed in the countless success stories that emerged.

In recognizing the challenges that come with these types of endeavours, Laura remarks, “I keep in mind what a difference a day can make. The problem I had yesterday can be gone the next day!” she continues, “And ultimately, our community is full of amazing people. Generosity is alive and well! I try to let that motivate and ground me.”

Currently, Laura is deeply involved in several impactful initiatives, many of which are yet to be unveiled to the public. At Northwestern Alberta Foundation (NAF), she spearheads various exciting projects, with upcoming partnership announcements on the horizon. One such initiative is the Rooted in Community Regional Tour, made possible through a collaboration with ONSITE3D. This tour takes them through diverse communities across northwestern Alberta, providing unrestricted funding to address local needs. Laura emphasizes the importance of direct community engagement, stating, "It is important to NAF to be responsive to communities, and I believe the only way we can do that is to actually show up in these awesome communities, learn about their challenges and victories, and make the valuable connections that create trust." In 2023, they visited 10 communities, with plans to expand to 20 in 2024. Moreover, Laura played a pivotal role in supporting communities affected by the May 2023 wildfires. Collaborating with GPREP, NAF initiated the Northwestern Alberta Emergency Fund, raising $365,000 through widespread social media outreach and community connections. These funds have been allocated to aid five municipalities and four Indigenous communities in their recovery efforts and to enhance resilience for any future emergencies. Furthermore, demonstrating their commitment to solidarity, NAF extended support to the Yellowknife Community Foundation to assist communities affected by wildfires in the Northwest Territories. Through her leadership and dedication, Laura continues to make a profound impact on the region, fostering resilience and community well-being.

Laura's journey is not only defined by her remarkable community contributions but also by her roles as a devoted mother, wife, and member of a close-knit family. She speaks fondly of her proudest accomplishments, raising her three children, Mason, Carter, and Sierra. Reflecting on motherhood, Laura acknowledges it as the most significant human experiment, highlighting the personal growth it has brought her. Alongside her husband Tyler, Laura operates a bison ranch, underscoring her deep-rooted connection to agriculture and family. She credits her parents as her biggest cheerleaders, instilling in her the confidence to pursue her passions. Beyond her professional endeavors, Laura finds solace in outdoor activities like backpacking, camping, and fishing, cherishing moments spent exploring nature and engaging in meaningful conversations. As she continues to make a difference in her community and beyond, Laura LaValley's multifaceted journey serves as an inspiration to all who encounter her story.

Reflecting on her own journey, Laura emphasizes the significance of trust, stating, "Trust is earned in drops and lost in buckets." She underscores the importance of integrity, honesty, and accountability, noting that trust forms the foundation for successful teamwork and community involvement.

Offering advice to aspiring changemakers, Laura advocates for faith over fear, asserting, "Believe in what you are trying to accomplish, and most of all the why behind what you are doing." She stresses the value of collaboration and diversity of perspectives, remarking, "We have the most impact when we are open to collective success." Laura also highlights the importance of adaptability and listening to community feedback, stating, "Listen to your community, your team, and your gut."

In her continuation of creating changes for the region, Laura describes herself as a perpetual learner, stating, "I try to be open-minded and glean something from every learning experience." She emphasizes the importance of personal growth and collaboration, noting, "During difficult times in my life, getting outside myself and working on something that is bigger than me has helped me stay grounded."

Addressing future generations of women, Laura encourages them to embrace possibilities, prioritize self-love, and cultivate environments of trust. She remarks, “Don’t be afraid to see a need and create a solution!  Love yourself so you have the capacity to love others. Be intent about learning, however you do that best. Create an environment of trust in all that you do.” Through her advocacy and actions, Laura continues to inspire others and leave a lasting legacy of positive change.

Links: 

Northwestern Alberta Foundation

Grande Prairie and District Chamber of Commerce

 

 

To learn more about 30 Women for 30 Years or to nominate a woman who you think has made an impact in the Peace Region, click here. 

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Virginia Tang: Breaking Barriers for Community Love & Inclusivity

Virginia Tang: Breaking Barriers for Community Love & Inclusivity

In the heart of Grande Prairie beats the spirit of a true community champion—Virginia Tang. Virginia's journey began 48 years ago when she made Grande Prairie her home. Since then, she's been deeply involved in various community initiatives, from teaching to leading important organizations and supporting the immigrant community in Grande Prairie.

Despite facing barriers, Virginia's determination never wavered. "Racism is very strong in Grande Prairie and it has served as a barrier for me. I tried to overcome this by finishing my degree and developing the skills necessary so that I can compete on equal terms in the workforce." Her impact and example as an educator at St. Joseph Catholic High School and Kateri Catholic School have been profound, shaping young minds and fostering a sense of belonging.

Though retired from teaching, her passion for making a positive impact has only grown stronger, fueled by the examples set by inspirational figures like Mother Teresa and her own mother, who instilled in her the values of giving back and helping others.

Virginia's generosity has formed into a commitment to creating a more inclusive society, combatting racism and promoting cultural diversity. Virginia has had the opportunity to present to school children on the importance of embracing different cultures and has been invited to speak at conferences such as the Cultural Diversity Conference held by Alberta Culture to talk about her experiences as an immigrant woman entering the workforce.

Her contributions and leadership extend to various cultural organizations and events, including the Grande Prairie & District Multicultural Association and the Filipino Association of Grande Prairie. Within the Multicultural Association, she was able to sponsor and assist in Heritage Days where she brought community groups together. "When I was the President of the Grande Prairie & District Multicultural Association, we used to sponsor Heritage Days where all culturally diverse groups performed together and where community leaders (Mayors, MLAs and MPs) join the Metis Dancers on stage and together we danced the Metis Jig and shared cultural experiences."

Furthermore, Virginia has been President of the Filipino Association of Grande Prairie for several terms, which has esteemed her as a respected elder within the Filipino community she ardently supports.

Today, Virginia works as a Regulated Canadian Immigration Consultant, assisting temporary foreign workers and new immigrants. Her support surpasses the professional realm, as she selflessly dedicates her time to offer solace and support to those facing hardship or loss. This commitment to aiding those in need extends to securing pro bono legal assistance for individuals requiring support. Virginia continuously goes above and beyond, showcasing her belief in the power of compassion and resilience and creating a fair and inclusive community for us all.

Beyond her roles as an educator and immigration consultant, Virginia's impact extends to the economic landscape of Grande Prairie. Through her efforts, numerous businesses have flourished, as she tirelessly recruits professionals to contribute their expertise to our city and region.

Remarkably, much of Virginia's work is carried out through her own resources, both in terms of time and finances, without any expectation of reciprocation. It is this selflessness, coupled with her boundless kindness, that defines Virginia's character and underscores her significant role in shaping the fabric of our community.

Virginia believes that caring and resilience are essential qualities for women seeking to make a difference in their communities. Through her own journey, she encourages others to find their passion and persevere in their endeavors.

As part of the '30 Women for 30 Years' campaign, Virginia's message to future generations of women is one of strength, perseverance, and self-belief. "Be strong and believe in yourself. If you try hard and persevere you will reach your goal. Find your passion because if you have passion in what you do you will stick to it and be successful."

Virginia Tang's story is not just one of personal triumph, but a testament to the transformative power of kindness, resilience, and community inclusivity.

 

Links:

virginiatangrcic.ca

 

 

To learn more about 30 Women for 30 Years or to nominate a woman who you think has made a positive impact on the Peace Region, click here

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Faris Jean Atkinson: Advocating Mental Wellness in the Peace Region by Compassion and Wisdom

Faris Jean Atkinson: Advocating Mental Wellness in the Peace Region by Compassion and Wisdom

"We are stronger together," she affirms. "By lifting each other up and supporting one another, we can create a brighter, more compassionate world for all." Faris Jean Atkinson's legacy is one of hope, compassion, and dedication to building a stronger, more connected community, one act of kindness at a time.

 

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Brenda Pelland-McIntosh's: Advocating Wellness and a Healthy Quality of Life for All

Brenda Pelland-McIntosh's: Advocating Wellness and a Healthy Quality of Life for All

In the heart of Grande Prairie, Brenda Pelland-McIntosh stands with compassion and a drive for change. With a nurturing spirit and a passion for enhancing the lives of others, Brenda's mission extends far beyond the confines of her role as a registered nurse. As the founder of Life & HEALth Care Consulting, she tirelessly advocates for seniors' (and others) health, wellness, and dignity, striving to fill the gaps in an often overlooked area of healthcare.

Brenda's roots in the Peace Region run deep, hailing from McLennan and returning to Grande Prairie after gaining her Nursing Degree in Calgary and working in various places like Seattle, Portland, and Hawaii. Her decision to establish herself here was driven not only by personal connections but also by a profound desire to make a meaningful impact in her community. "I've always wanted to make a difference," she shares, "and Grande Prairie's diverse population presented a unique opportunity to connect people with vital services."

Guided by her passion for advocacy and her commitment to bridging gaps in healthcare, Brenda founded Seniors Best Life in 2019, later evolving it into Life & HEALth Care Consulting. Her vision extends beyond providing services; it encompasses advocating for individuals of all ages and stages of life, ensuring they receive the support and resources they need to thrive.

Inspired by a multitude of individuals, Brenda's journey is marked by moments of profound connection and transformation. "I've learned that every person I encounter has something valuable to teach me," she reflects, emphasizing the importance of listening and learning from others' experiences.

Driven by a desire to create change, Brenda remains undeterred by challenges. In an environment where questioning the status quo can be daunting, she bravely advocates for those whose voices may go unheard. "It's not easy," she admits, "but I refuse to stay silent when I know I can make a difference."

Currently, Brenda is spearheading initiatives aimed at revolutionizing the way care is provided, particularly for couples facing separation due to differing healthcare needs. Her innovative approach seeks to preserve relationships and enhance quality of life, setting a precedent for compassionate care.

When asked about the qualities essential for women seeking to make an impact, Brenda emphasizes perseverance. "We must persist in the face of adversity," she asserts, urging women to trust their inner voice and support one another along the way.

Through her actions, Brenda inspires others to embrace their true selves and advocate for their needs, fostering a sense of empowerment within the community. Her journey of personal growth and purpose-driven living serves as a testament to the transformative power of resilience and determination.

As Brenda reflects on her legacy, she hopes to be remembered as a source of light, laughter, and encouragement. Her message to future generations of women is clear: unity, support, and purpose are the cornerstones of success. By empowering one another and embracing life's curves, women can illuminate the path to a brighter, more fulfilling future.

In the ever-changing landscape of healthcare and advocacy, Brenda Pelland-McIntosh stands as a guiding force, dedicated to helping others navigate life's challenges and embrace its infinite possibilities.

 

Life & HEALth Care Consulting

 

To learn more about 30 Women for 30 Years or to nominate a woman who you think has made a positive impact in our region, click here.

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Jessica Schoepp: Forging Inclusivity and Entrepreneurship in the Peace Region

Jessica Schoepp: Forging Inclusivity and Entrepreneurship in the Peace Region

In the spirit of the '30 Women for 30 Years' campaign, Jessica leaves a powerful message for future generations of women: "You can make a difference. Small acts or large acts make a difference even if it’s only one person, and that can have a ripple effect that can last generations." Indeed, Jessica Schoepp's legacy is one of resilience, compassion, and unwavering dedication to building a brighter future for all.
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Celebrating Cecilia Mzvondiwa: A Beacon of Empathy and Generosity

Celebrating Cecilia Mzvondiwa: A Beacon of Empathy and Generosity

‘the future is women’ we have the power in us to change the world.  Our nature is nurturing life and together we can. Just believe in the power in you and connect to your source and watch the magic.”
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Wendy Whitman Doucet: A Guiding Light in Community Service & Senior Advocacy

Wendy Whitman Doucet: A Guiding Light in Community Service & Senior Advocacy

"Never give up. Never let anyone take away your shine or drive. If you fall, get right back up and brush yourself off. Believe in yourself and look into others to learn more about yourself. And remember, you are the master of your destiny so get out in the world, take chances if you need to and truly believe in it and don't ever let anyone shake your confidence. Everyone has the opportunity to make a difference and more and more women from all over are rising up and doing just that.”
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Val Authenac: Radiating Hope and Inspiring Positive Change for the Cancer Community

Val Authenac: Radiating Hope and Inspiring Positive Change for the Cancer Community

Val Authenac has become a beacon of positive change, leaving an indelible mark through her unwavering commitment to community service. From her early roots in Fairview, Alberta, to establishing her home in Grande Prairie, Val's journey has been intertwined with the spirit of the region and its remarkable people.

Val's relationship with the Peace Region is one of profound appreciation and connection. Having moved to Grande Prairie in 1985, she reflects on the incredible people and the unique blend of a small city feel with the amenities of a larger city. This sense of community has allowed her to fuel her passions.

"I have always loved helping people and volunteering," says Val, emphasizing the immediate benefits that extend beyond individuals to the entire community. Her altruistic spirit embodies the essence of creating a better place and, in doing so, encountering the magic of meeting amazing humans.

Val's journey took a transformative turn when she faced her cancer diagnosis. Confronting the fragility of life, she sought to spend her time making a meaningful difference. The realization of a need for breast cancer support in the region inspired her to take action. Val found her tribe in the remarkable women of the Mozart Mission and Support the Girls, organizations dedicated to breast cancer awareness and support. Inspired by these empowering women, Val decided to be the change she envisions for the world.

In acknowledging the difficulty of rallying people to give their time for fundraising and programs, Val draws inspiration from the 'Fabulous Four,' a group of women who exemplify the power of collective effort, “they give what they can, make room for everyone to help, sometimes all that was required of you was to pick something up.” Val has learned and emphasized the importance of breaking up tasks into smaller time commitments to encourage more widespread participation in community volunteering.

For Val, making a difference requires finding a cause that resonates, taking that first step, and embracing the joy it brings. 

Val generously supports the Victoria's Attic Support the Girls fundraiser and fashion show, raising money for local breast cancer initiatives. Val explains, “we were able to take support bags for breast cancer patients to the next level with the support of the GPRH Foundation and now there are support bags for all patients undergoing cancer treatment here in the Grande Prairie Cancer Centre.”

As the on-site host coordinator for the Look Good Feel Better program at the Grande Prairie Cancer Centre, Val plays a pivotal role in providing makeup and wig application classes for women undergoing cancer treatments. Val goes on to say; “we have had 2 classes so far and it is amazing to see the transformation of the attendees. I wish I had been able to attend when I was undergoing treatment.” 

Val has been an instrumental part of the Mozart Mission, contributing to the acquisition of a 3D imaging machine for the Grande Prairie Regional Hospital. The organization, initiated by Alison Bergsma, surpassed its goal and donated over $214,000 to the Mobile Mammography Clinic. 

One of Val’s most memorable experiences in her work was the Mozart Mission Mixer. The overwhelming support from the community, with people even arriving on the night of the event to donate items for a silent auction, showcased the generosity that brings Val to tears when reminiscing about the incredible people she shares her city with.

Currently, Val is actively involved in a committee through the Grande Prairie Regional Hospital Foundation, raising funds to replace the Mobile Mammography Clinic for the North Zone; “It provides mammograms to rural indigenous and smaller communities  from Valleyview, Jasper, and up to Fort McMurray. We need to raise $1.5 million dollars and have approximately $600,000.00 raised so far.” This clinic is a life saving service for communities in the North who have less access to health care. 

Over the years, Val’s contributions have also extended to the Canadian Paraplegic Association, the Canadian Cancer Society, local schools, the GP Soccer Association, and more.


When asked about the involvement of women in community-building and advocacy, Val expresses that it is essential and that insight from diverse perspectives is crucial to understanding and addressing the issues facing women. Drawing from her cancer journey, Val emphasizes the power of shared experiences in fostering understanding and effecting positive changes for the community's well-being; “When you can share your experience, needs and barriers with others then you can move forward and make changes for the betterment of everyone.”

Val's journey has not only shaped her personal growth but has also defined how she wants to spend the rest of her life – helping others and maximizing the time she has. 

As part of the '30 Women for 30 Years' campaign, Val's message to future generations of women is to “Remember that life is short, go for what you want and one person can truly make a difference, you never know what impact you have on people”. Every action has the potential to create a positive ripple effect. Val Authenac's legacy is one of kindness, determination, and the belief that each woman possesses the power to make a significant difference in the world.

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Carrie Robins: Illuminating Lives and Inspiring Dreams in the Peace Region

Carrie Robins: Illuminating Lives and Inspiring Dreams in the Peace Region

“Believe in yourself and the power that as a woman you hold. Follow the things in life that light you up inside. Look for the spark!”
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